( Tipografi )
Type that survives a sprint
One family, sized for hero, product, and legal. Why we resist adding a second display face.
One family
A single family with a clear ramp covers a homepage, a product, and a contract. Adding a second display face looks interesting in a deck and costs a week every time it needs a fallback.
Sized for jobs
We size type for the job it does: a hero, a label, a line of legal text. The ramp is short enough to memorize.
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