01 · Map
We map the journeys and the moments that matter before drawing a screen.
( Service 03 )
Product design
Interfaces and flows shaped for clarity and velocity — with tokens and patterns that scale as your product ships.
( Cadence )
10–14 weeks
( File )
Figma + components
( Studio )
Toronto
( Team )
Designer + engineer
( Scope )
Flows, states, tokens
( Handoff )
Component library
( What we hold )
A product that needs a tour is unfinished. We draw the flows, states, and tokens until the first session needs none.
02
(Product design)
What a product file holds.
Screens are the smallest part. The rest is the system that lets the team keep shipping.
- Flows for the core journeys
- States: empty, loading, error, success
- Token set for web and app
- Component library with usage notes
- Prototype for user testing
- Handoff notes for engineering
03
(Cadence)
02 · Shape
Hierarchy and flows are tested in low fidelity with real content.
03 · Systemize
Patterns become tokens and components the team can reuse each release.
04 · Ship
Design and front-end review each build together until it matches the file.
04
(How it holds)
( 01 )
Calm first use
The first session should need no tour, only clear hierarchy.
( 02 )
States are design
Edge cases are drawn with the same care as the happy path.
( 03 )
Engineering in the room
Front-end reviews every component before it enters the library.
05
(Questions)
Yes. We audit the library first, then extend tokens and components instead of starting a parallel file.
Front-end reviews every component with us before it enters the library, so handoff is a working session, not a zip file.
Prototypes with real content go in front of users early, and every state is checked before a screen is called done.
Send the surfaces you already have.
A homepage, a deck, a product screen. We will tell you if a system is the right next file — or if strategy still has to come first.
Start a brief