( Service 05 )

Motion & launch

Campaigns, motion, and launch moments — the final layer that makes a brand feel alive beyond the screen.

( Cadence )

4–8 weeks

( File )

Film + stills + specs

( Studio )

Toronto

( Team )

Director + motion designer

( Scope )

Story, film, kits

( Handoff )

Motion specs

( What we hold )

A launch that needs three concepts has none. We direct one story across film, stills, and motion rules.

02

(Motion & launch)

© In the file

What a launch includes.

One story told in film, stills, and motion rules the whole team can reuse.

  • Narrative and shot list
  • Launch film and cutdowns
  • Still photography set
  • Social and placement kits
  • Product micro-motion rules
  • Handoff specs for engineering

03

(Cadence)

© 4–8 weeks

01 · Story

We write the narrative and decide what each frame has to prove.

02 · Shoot

Film and stills are planned together so they share a palette.

03 · Cut

Pace, type, and sound are tuned for the screen they will live on.

04 · Roll out

Kits and motion specs keep every channel on the same beat.

04

(How it holds)

© Three rules

( 01 )

One direction

Film, stills, and motion answer to a single creative lead.

( 02 )

Motion has a job

Every animation explains something, or it is cut.

( 03 )

Reusable by design

Kits let the team make the next asset without a new brief.

Send the surfaces you already have.

A homepage, a deck, a product screen. We will tell you if a system is the right next file — or if strategy still has to come first.

Start a brief
Studio still for starting a brief